A new video by Prima Electro to tell the evolution of embedded electronics and what makes us stand out among others

PE video frame

A brand of Prima Industrie Group, Prima Electro has always been one of the leading Italian ODMs (Original Design Manufacturers) of embedded electronics.

Following a 2022 of growth and a new internal organization, Prima Electro wanted to tell its identity and its strong drive towards evolution through a video conveying our desire to follow a path towards new, exciting technological and design challenges.

The project concept designs the electronic circuit as a futuristic city, focused on the sustainability of industrial production and mobility, with particular attention to new energy sources. In this scenario, Prima Electro’s know-how takes shape, having in its DNA an important engineering component characterized by cross-competences in power and control electronics, which allows the development of embedded projects in different application markets.



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